In addition to exchanging files between individuals with your Click n' Share Flash Drives, our patent pending wireless platform will allow you to “take away” digital information from retailers, kiosks, information desks, or any display utilizing Memsen’s DATAVENDOR®.

With the Datavendor, Memsen harnesses and connects outdoor media, which is one of the largest and most effective of traditional media forms, with one of the fastest growing technologies of all time -- the Internet.

"Wireless access and applications: this quiet revolution will change cultures with the introduction of the internet, and the internet through the introduction of cultures.  the world’s information permanently at our fingertips will fundamentally change our existence."

- Shumeet Baluja, Senior Staff Research Scientist - Google

Datavendor Media Points -

• Data push devices which are configured to perform information exchanges with Click n' Share Keychains or compatible cell phones.
• Obtain consumer’s signature information while communicating with Click n' Share Keychain devices.
• Signature is used by Memsen’s “Central Management System” to compile marketing accountability and demographic information about consumers. And hence deliver marketing intelligence to advertisers giving them early access to their potential customers.
• Memsen’s “Central Management System” delivers Datavendor usage statistics to advertising companies. This helps them to enhance their marketing approach based on usage statistics.
• A promising recurring revenue model based on cost per message delivered to Click n' Share Keychains is generated with the information provided by Memsen’s backend system.
• Utilized in outdoor environments such as on large billboards, advertising boards or in indoor environments such as in museums, convention centers, or universities to deliver requested digital media to Click n' Share users.

Memsen’s Datavendor is primarily a data and media push device. It delivers a specific file to any user who requests it and collects certain data from each user. It is currently assumed that it will use the same wireless protocol and the same flash file system and USB interconnection methodology as our wireless key fob. The Datavendor will be physically designed as a visually distinctive fixed location device. Electronically, its design will facilitate easy uploading of the file to be broadcast and easy downloading and manipulation of collected user data. Memsen’s Wireless Media Points are:

• MOUNTABLE AND EMBEDDABLE DATA “PUSH” DEVICE FOR CORPORATE USERS

• TURNS ANY TRADITIONAL PRINT DISPLAY INTO AN INTERACTIVE DIGITAL DISPLAY AT LOW COST

• COLLECTS REQUESTOR CONTACT INFORMATION IN A LOG FILE INSTANTLY GENERATING LEAD LISTS

• PUBLIC AREA INTERACTIVE MEDIA DISTRIBUTION

• DELIVERS CONTENT, APPLICATIONS, AND SERVICES TO 2WAY BEAMERS AND OTHER WIRELESS CAPABLE HANDHELD DEVICES

Think about this...

Over 90% of participants in a recent IDC study on "consumer tolerance of advertising in emerging media" say they'd be very interested in advertising if it were based on a pre-submitted user profile that ensured ads are relevant to them.

"It's about relevant, easily accessible content that's subsidized by relevant advertising," says Fessel. "Without that, ads become kind of pointless in this medium." Memsen's patent-pending technology offers the perfect mix of wireless content availability and targeted delivery capability.

Memsen improves advertising signs and displays with our technology which will allow mobile marketers to beam information to click n’ share keychain users on an opt-in basis. This will redefine the way corporations interact with their target markets, our pioneering wireless platform can be used by sign owners, store fronts, advertising agencies, and on information desks to create valuable relationships with future customers. Our system allows for an opportunity to reach the consumer at or near the point of sale, and enables free content to be provided to the customer.

People who opt in for information because they are interested in the marketer’s brands, products, and services are more likely to become customers. In return, marketers have the opportunity to build a relationship with these pre-sale consumers. Memsen connect things that exist in the real world with the cyber world.

Memsen’s DATAVENDOR® is a small fixed position device that is capable of distributing data to Click n’ Share® users upon request and will automatically transmit a single file when queried by a Click n’ Share® keychain while simultaneously collecting that requestors contact information. One of the obvious uses for this product is as a marketing tool for product promotions between businesses and their prospective customers.

DATAVENDORS (for wireless marketing campaigns)

Mobile Marketers, Wireless Advertisers - It’s all about first mover advantage! For companies serious about demonstrating their commitment to new business strategies it is critical to have a plan for wireless. Participation in a leading commercial trial for a brand new medium, with an innovative partner, will also generate an invaluable publicity opportunity.

Memsen intends to nationally release our DataVendor tools upon achieving critical mass of Click n’ Share users in several targeted geographical areas. However, we will immediately make our complete solution available to closed venue clients such as convention centers, universities, or offices where we can assure all people are in possession of our digital file sharing keychains to optimize the file sharing experience for users and fulfill the wireless marketing goals of our clients.

Memsen introduces a new Mobile Marketing Platform! Memsen’s professional services are designed to enable the rapid deployment of our solutions, as well as provide consultation and full life cycle planning and management for custom applications implemented on the Memsen platform.

Your Company will benefit from:

• First mover advantage wireless medium and first location-based
• First right to refusal for national roll-out
• Exclusivity for advertising segment
• Customized response survey and research on wireless communications
• No-Charge Wireless campaign for a period of three months (no cost-per-message)
• Access to new customer base and learn about their habits
• Associated publicity with first location based wireless advertising

• Build brand equity by enticing consumers with value-added content
• Distribute promotional offers to consumers at the ideal time and place
• Drive purchases with instant mobile coupons providing immediate acquisition
• Extend marketing programs by adding a direct response channel
• Improve customer loyalty with ongoing dialogue and transaction relationships
• Deliver results through media-intensive, accountable marketing program
• Tap into the youth market using various Mobile Marketing techniques
• Deploy a Mobile Marketing campaign – or add a mobile marketing application to an existing campaign, and also
• Retailers can send ads to coupons to Memsen's click n' share devices

Mobile Marketing is a tool for everything from Customer Acquisition to Brand Positioning to CRM. Mobile Marketing will directly impact your bottom line.